E-commerce Highlights : New E-commerce Rules : Provides Clarity on Responsibilities of Marketplaces, Sellers It will be applicable to all electronic retailers offering goods and services to Indian consumers. Violation of rules will attract penal action. N ew rules for E-commerce entities, including mandatory display of ' country of origin ' on products, provides clarity on the responsibilities of marketplaces as well as the sellers & will enhance protection for buyers. It will be applicable to all electronic retailers (e-tailers) registered in India or abroad, but offering goods and services to Indian consumers. Violation of rules will attract penal action under the Consumer Protection Act, 2019. Sellers are now mandated to take responsibility for goods and services that are defective, deficient or spurious and cannot refuse to take back such goods, the Internet and Mobile Association of India (IAMAI) said. The new rules also mandate...
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