Business World

    Jeff Bezos Jeff Bezos | Lessons from him | No. - 1  Be Stubborn and Flexible :- According to Jeff Bezos , good entrepreneurs must be stubborn and flexible .  When referring to Amazon, Bezos says, " We are stubborn on vision. We are flexible on details. " Sticking to the vision is the first part, and being flexible about the tactics is the second part. Bezos adds, "If you are not stubborn, you will give up on experiments too soon. And if you are not flexible, you will pound your head against the wall and you won't see a different solution to a problem you are trying to solve ." There's a challenge in being stubborn and flexible. Bezos warns : "The thing about investing is you have to be both stubborn and flexible, more or less simultaneously. The hard part is figuring out when to be which!" One of the things I've heard about entrepreneurs is that they are inherently stubborn individuals. They're the "natural leaders" who lik...