Jeff Bezos |
Be Willing to Invent | Jeff Bezos
Ever notice how many products and services Amazon offers?
You can trace that back to Bezos's philosophy of rapid experimentation and invention. In this sense, Bezos is the anti-Steve Jobs. Apple offers only a few products, but Amazon offers dozens. At the bottom of the Amazon homepage, you can see the wide range of different products and services they offer.
Invention is really important to Bezos and his team at Amazon. He mentions the words "pioneers" and "explorers" a lot to describe his team at Amazon. He looks for people that like to invent and are always looking for ways to make products better.
Bezos is even an inventor himself. Whether it's his 10,000 year clock (which is quite an engineering challenge), his Blue Origin space company, his patented airbag system for phones, the solar cooker he invented as a kid or his endeavours with Amazon, Bezos loves to invent. He values it (along with resourcefulness) in his employees and encourages it.
Bezos has said that one of his favourite things to do is work in teams and brainstorm. It's clear he is passionate about once inventions.
When you're an entrepreneur, no matter what field, you have to love to invent and build things. Whether you're Henry Ford building a car, the Wright Brothers building an aircraft, or any software engineer inventing new software. It's in every great entrepreneurs DNA. The love of brainstorming, experimenting and toying are all fundamental characteristics of inventors and entrepreneurs.
Inventions and inventors push the world forward.
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