Voda Idea to relaunch brand identity Today

Vodafone Idea

Highlights :

Vodafone Idea is likely to relaunch its brand identity Today
The attempt is to attract new set of subscribers
The Telco has been steadily loosing its customers to rivals Reliance Jio and Bharti Airtel

Vodafone Idea is likely to relaunch its brand identity Today, unveiling a completely new identity and communication around it.

The relaunch is to have a combined brand identity and advertising around it as the organisation has till now been advertising the two brands seperately.

The unveiling of this new brand is to communicate the superior quality of calls and top notch service around it.

The attempt is to attract new set of subscribers on the promise of assured quality under this brand and stem futher user erosion.

The Telco has been steadily loosing its customers to rivals Reliance Jio and Bharti Airtel.

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